Ann Kroeker, Writing Coach

I didn't publish a single post last week. I volunteered to serve at a four-day tournament, and my commitment left no free time. I couldn't write anything new, and I had no blog posts or podcast episodes in reserve. So last week, I published nothing. May I serve as a cautionary tale? Work Ahead on Content If you're a blogger or regular guest columnist for another publication, I urge you to do what I failed to do: write several articles or blog posts and store them up—better yet, prep and schedule them—so you'll have content for the weeks you head off on vacation, catch the flu, or volunteer to serve at a four-day tournament. If you don’t, you'll end up like me and have no choice but to recycle something from the archives or simply take the week off. Now, taking a week off is certainly an option. But your readers like hearing from you. They look forward to your updates. They appreciate your solutions to their problems. They're entertained by your stories. They show up looking for whatever it is you write a