Suncast

When VCs told Catherine Von Burg that she probably wasn’t cut out to run (or raise money for) the kind of business that she had mapped out for SimpliPhi, she could have capitulated and sacrificed her personal dignity & self worth on the altar of company mission & vision. Except, the company mission & vision was something that carried her DNA, her blood, sweat & tears. And, ultimately, she believed that it wasn’t a race to be won (ie, “the exit” is not the destination) but a journey that takes more than 1000 miles and more than one person’s determination and grit. This is but part of the insight & context you’ll glean from today’s conversation with one of the solar industry’s best underdog stories of the last few years- SimpliPhi Power and their dynamic leader, Catherine Von Burg.  I originally featured Catherine way back in https://mysuncast.com/suncast-episodes/148 (episode 148 of SunCast) (which itself is an amazing interview, especially for you up-and-coming female leaders looking

Today we’re sharing 2 snippets from the >2hr juggernaut of an interview we had with one of the early EV & solar power electronics pioneers, James Worden. Many of you in the Solar industry might recall James from his Inverter business, Solectria Renewables. But, did you know that technology was birthed from a 2-decades love-affair with electric vehicles? We get into ALL the backstory in the 2-part interview which debuted in late May. But for those of you who didn’t have the stomach to commit to the longer interview I’m pulling out 2 snippets from the 2nd part of that fascinating storyline.  The first segment gets into James’ perspective on how the Electric Vehicle industry has evolved over the last 2.5 decades since he first debuted his Solectria Force electric car. The second is a brilliant look at how James and his team think about product development, in particular through the lens of some of the product iterations they took at Solectria Renewables. Hope you enjoy these snippets, then I’d sugges

SunCast Media has partnered with EDP Renewables to produce a special 5-part series focused on the fundamentals of the fastest growing segment of the solar industry - Community Solar.  If you’re a participant in the solar industry, or even if you’re considering where & how to make the plunge into solar, or more specifically, Community Solar, then you’ve no doubt contemplated “What is Community Solar & does it make sense for me?” The Community Solar vertical is complex, but in this series, Host Nico Johnson helps break down the fundamental knowledge you need to know in order to determine whether Community Solar makes sense for your business or career.  With the help of industry experts, we unpack the Policies, development fundamentals, specific target markets, customer acquisition and the revenue stack that makes it all work. Community Solar promises to offer equitable and inclusive renewable energy access to a much broader population than solar has been able to reach previously. But how? And,

Dean Vukovic moved to the US with visions of revolutionizing the way we manufacture and ultimately reuse/repurpose consumer goods. Embracing the circular economy philosophy, he crossed the pond from Oz to help pioneer that movement here in the USA for his prior employer. Now, he’s GM at Terrasmart (the entity formed by Gibraltar’s roll-up of RBI Solar, Terrasmart, Sunfig and SolarBOS) and leads their fixed tilt division (formerly RBI Solar). Dean has such a great story to tell and it’s one that incorporates many lessons learned from both the culture shock of moving halfway round the world as well as being first among the 4 companies herein mentioned that were integrated under one roof with Terrasmart. I spent time with Dean discussing how he thinks about circular economy, the specifics of his management approach to the integration of the various businesses that are now Terrasmart, and what he believes is still holding the industry back from fully realizing the potential we all believe is possible. This conver

Today's guest, Robert Sewell, is the founder & CEO of Vespr Solar. I’ve been intrigued with Robert for awhile now, mostly because every time he named one of his advisors it was someone I deeply admire and respect in the solar industry (and I kept asking myself “how the heck is this young guy with zero solar experience got so many of my mentors to back his idea!?”). Like the others in this RE+ NE series, we dig into what trends he’s seeing as he sells across the Utility-scale solar sector, where the opportunities lie, and what obstacles he’s overcoming to get there. But Vespr really is a different kind of application, and I’m curious to hear if You think this is an application you’d adopt for your own solar plants! Tune-in & tune up your skills, #SolarWarrior! If you want to connect with today's guest, you’ll find links to their contact info (linked, twitter, etc) in the https://mysuncast.com/suncast-episodes/ (show notes) over on the blog. SunCast is presented by https://www.mysuncast.com/sungrow (Sun

This is Part 2 of a 2-part interview with George Hershman, CEO of SOLV Energy. If you missed Part 1, please do queue it up, and I would encourage you to listen to them in order. ;-) George is leading a powerful transformation of the company he helped form & eventually spin out of Swinerton Renewable Energy over the past 13 yrs, and he and his team have positioned the company as a clear frontrunner of the renewable energy economy. As a prominent business leader in the solar industry, George brings over 30 years of construction experience and is widely recognized for his expertise in the engineering, construction, and management of solar power plants. This second half of the discussion looks into his work at the Solar Energy Industries Association (where he’s now serving a second term as Chairman of the Board) and the opportunities that we have as an industry to create hundreds of thousands of new jobs in the coming years. George also shares his candid views on leadership & team building, the legacy of

George Hershman is the CEO of SOLV Energy (formerly known as Swinerton Renewable Energy), a company that, in my tenure in the industry, has grown to become the largest utility-scale solar Engineering, Procurement & Construction (EPC) company in the US.  I’ve been impressed at every turn how George, and his all-star team at SOLV, has consistently delivered the highest quality on almost every standard, excels at employee retention & growth, and is generally considered the premium brand when it comes to EPC firms (both in perception & price!). So, naturally I’ve long-wanted to get George in the SunCast booth to hear the story of how it all came together, and where it’s going from here. This is Part 1 of a 2-part interview where I do just that.  George began working for general contractor, Swinerton Builders, in 1997. In 2008, he was tapped to build the company's presence in the growing solar sector. George was employee number-one at Swinerton Renewable Energy, a company which quickly 

It’s time to rally together once again, #SolarWarrior! As you’ll hear in today’s #TacticalTuesday (TT), Carter Lavin and the folks at the California Solar & Storage Association need our help not just to get the word out, but to GET out and be present at this Thursday’s upcoming rallies in California. Carter is one of the folks I find most knowledgeable and compelling in his ability to explain what’s at stake for the industry. So, in today’s TT, we go into what is the premise of Net Energy Metering (NEM), why it’s so important, and how, exactly, it’s under fire in the CA market.  In January, we put out the call-to-arms for our solar community to get to the rallies in LA and SF, and thousands of you show up. We hope that you’ll rally once more, as the fate of the CA solar industry still hangs very much in the balance. January’s solar rally was the largest solar rally in history, and it led to Commissioners getting fired & updates to the commission's directive. But the legislative win that followed

Part 2.  The Pivot!  If you listened to Part 1, you’ve got a solid appreciation for James & Solectria Corp’s roots in solar car racing.  In this second half of our conversation, we look at how James and his team pivoted their core business to leverage their pioneering energy conversion technology into the soon-to-be-booming solar power industry.  James Worden and his wife, Anita, created a “made in America” brand that many installers in the US have relied on, including me! We talk about the quick rise of this new company, his philosophy on rapid prototyping and time to market, and ultimately how and why he and Anita decided to sell the company...Again.  By the time we’re done, I’m certain you, like me, will be eager to learn what they are focused on today (and follow James on Medium, as I have!).  If you’ve ever been a tinkerer, an inventor, a wisher, a thinker, a doer, a dreamer or even a magic-bean-buyer, come in!   This is one flax-golden tale* you don’t want to miss!

Part 1.  The Beginning.  In 1996, after years of “can’t be done” grumbling from the major automakers, Solectria announced the development of the sporty Sunrise electric car under the leadership of CEO James Worden, calculating that the price could be as low as $20,000 if they got 20,000 orders.  Ahead of his time in every way, James inspired an EV revolution, laying the foundation for innovation in not one but two industries, and we get to his contribution to the solar industry in Part 2 of the conversation.   For years, I’ve admired James and Solectria from afar, installing their solar inverters on some of my favorite projects over a decade ago.  Today, you’ll get to hear a two-part conversation from our in-person interview in Boston earlier this year.  We get a rare glimpse into Worden’s early life, the proving ground of his engineering mettle at MIT, his entrepreneurial story and what ultimately became his life’s obsession, Solectria Corporation.  There’s so much we

Today's guest, Doug Pierce, is Director of Sales for Sungage Financial, a platform I know many of you use to offer financing to your resi & commercial customers. Today, we get insight from Doug on what’s trending for 2022 and where he sees opportunity for growth, as well as the lightbulb moment for him in his sales journey with most customers.  If you haven’t heard Doug’s take on financing before, I’d recommend you queue up our https://mysuncast.com/suncast-episodes/375 (Great Debate from last year), (episode 375 of SunCast) or, even better, go over and https://www.youtube.com/watch?v=cUdSpEeDQOA (watch it on our Youtube channel) where you can watch Doug duke it out with 2 other powerhouse speakers on the topic of “What is the best residential finance solution.”  I hope you enjoy these “live from” series of Tactical Tuesdays. We have more coming from BNEF and other live events on Nico’s travel schedule from the year.  If you want to connect with today's guest, you’ll find links to their con

Jeff McAulay and Jim Bowen are back on SunCast to discuss how we can reach more Commercial & Industrial (C&I) customers and accelerate the adoption curve for this critical segment of the industry. I’ve had Jeff on the show before talking about how, through their company Energetic Insurance, they have helped developers improve the credit rating of their solar clients such that they are able to do more projects more quickly. Today Jeff & Jim talk about how the solar market is evolving to address our collective ability to reach more clients faster within the C&I sector. Among the questions we touch on in today’s discussion are: How do you evaluate the risk of unrated solar projects? How do you move at the pace of startup in an otherwise glacial industry? How do you innovate on an existing product (credit insurance)?  What shifts are they seeing in the industry, and are they achieving commercial traction? How does Tax Equity play a role? How has the rise of ESG increased capital available to

This week’s Tactical Tuesday guest is a returning SunCast collaborator & guest, Scott Nguyen of Bodhi Solar. If you haven’t heard his executive profile, I’d highly recommend you queue that up to listen to next, it’s episode 357 from 2021. In that discussion we go deep into Scott’s use of design thinking in developing his software platform focused on improving the solar customer journey.  There really is nobody I know in the industry that’s more focused on driving customer engagement and leveraging design principles to improve the customer experience. Scott is always a wealth of knowledge, so enjoy his insights into the opportunities & obstacles that 2022 presents, which I gleaned in today’s Live interview discussion when we were together in Boston at the RE+ Northeast show in February. Scott shares his thoughts on what emerging trends to watch, and how being back in person is benefitting his company and the industry as a whole. Are you excited we’re back in person at these events? I’d love to hea

Paul Webb is an Energy Expert and Technical Adviser with 40 years’ experience helping businesses understand how to manage their energy consumption and implement strategic ways to reduce monthly/yearly costs. You’ll love his stories and his in-the-trenches approach which incorporates all stakeholders of an organization, from the boardroom to the shop floor, and educates and motivates people to achieve the organisation's goals and targets. He’s one of my favourite global energy experts on more than just energy savings, which is why I invited Paul as a mentor to our SunCast Tribe clients and collaborate with him often.  Tune in to get tips on saving energy as well as growing your audience & influence online. Paul has a breadth of experience to share from and you won’t be disappointed.  If you want to connect with today's guest, check out the https://mysuncast.com/suncast-episodes/ (show notes) over on the blog. SunCast is presented by https://www.mysuncast.com/sungrow (Sungrow), the world’s most ba

Today's guest Spencer Oberan is co-founder of one of the solar software companies that seems to be on everybody’s lips lately, Enerflo.  If you haven’t heard of Enerflo, don’t worry, I hadn’t either until January of this year, but they’re a fast-growing startup that’s been in relative stealth mode but seems to be integrating with virtually every platform out there to make proposals and financing for residential solar projects easier & faster. We caught up with Spencer face to face to hear his thoughts as a longtime solar sales titan on how the industry has evolved and what he expects from the rest of 2022. Thanks to our mutual friend, Nate Jovanelly, for making the intro.  And thanks to the kind folks at RE+ for allocating a room for us at the show to make these recordings! If you want to connect with today's guest, check out the https://mysuncast.com/suncast-episodes/ (show notes) over on the blog. SunCast is presented by https://www.mysuncast.com/sungrow (Sungrow), the world’s most bankable in

Time for #FlashbackFriday! Each quarter, Mike Casey (CEO, Tigercomm) and I  convene the top podcasters covering cleantech sectors for a rich, one-hour discussion of trends, developments, challenges and opportunities. Join us in hearing from the people who help shape the view of your company and your sector for investors, markets, and policymakers! This was our 4th Quarterly podcaster’s roundtable.  Nico is joined by: Mike Casey (Tigercomm), Tim Montague (Clean Power Hour), Marie Burgquist (GRNE Solar), Gil Jenkins (Hanon Armstrong) and Josh Porter (SolarCoaster) This episode in particular featured heavily on our thoughts/reflections over the war in #Ukraine and its implications to the Clean Energy sector and the  #Energy infrastructure  & supply chain broadly. There was a very balanced view, in my opinion, on the need for a yes, and, approach to our reliance on fossil fuels, the inevitable transition to more sustainable fuels, and the necessity in the near term of different kinds of ge

Matt LeDucq has 15+ Years of experience in renewables, specifically in developing solar for some of the biggest names in the industry like Nextera.  He’s overseen more than $5Billion in transactions in EPC, OEM and long term investments, and has deep experience leading transactions for utility scale solar, community solar, stand alone storage, electric vehicle, fuel cell & microgrids. If you’re like me, you’re probably wondering “what would this guy who’s had such a macro view on the rise of renewable energy think is the next big thing?”  Mobility.  Specifically, Matt says that Electrification is the next big thing, and mobility is the pathway to get there. It’s an interesting way to think about the problem, right? Not necessarily the destination or outcome (Electrification) but the vectors or pathways to get us here (Mobility).  If you’d like to hear more about his journey, then you’ll DEF want to queue up today’s SunCast episode.  To learn more, read the transcript, see timestam

Have you been wondering how to get into the booming solar industry? Curious about the path that someone might take who’s currently doing the job you’d like to have? Where if that job is in solar project development or management then take notes today! My guest, Isha Rege, has risen through the ranks at one of the leading solar development companies in the US, New Energy Equity. In today’s career profile breakdown, we get details from Isha all about how she made the transition from erstwhile student to happily employed in the solar industry. Along the way, Isha shares some of the tips she has for others looking to get their feet wet in the solar industry, and she even provides some guidance for those who are still in Academia that might help students get a leg up on the competition. Listen in as Nico and Isha discuss her journey over the last 3 yrs, which coincidentally included her company being acquired around the time that we did the interview!  Congratulations to the New Energy Equity team. Success le

Six years ago, after reading an article in Time Magazine calling energy poverty the worst kind of poverty, Simon Doble was driven to take action, and SolarBuddy was born. But, Simon is a true serial entrepreneur. By his early 20’s he was a successful businessman, investor & developer and has always sought to impact the built environment around him. It wasn’t until he began to visit UN refugee camps that he truly understood the magnitude of the problem energy poverty presents for nearly a Billion people around the world. So Simon put his ingenuity to work and began solving simple and elegant lighting problems for the dislocated masses fleeing poverty & war in their home countries seeking a new life and living in shelters.  Now he’s on a mission of placing a light into the hands of 6 million children currently living in energy poverty And, exactly how he is going about raising the funds for this extraordinary effort really caught my attention.  Today, Simon and I get deep into his background,

The annual CERAweek hosted in Houston, TX by S&P Global has been hailed as “the Davos for Energy” by some, and it didn’t disappoint. In March, I attended the conference to see whether there would be much focus on the Energy Transition, and to my great surprise there was much discussion indeed. It was wholly unexpected to find not just hallway chatter but many of the formal event panels discussing the role of the various industries and participants in the Energy Transition. Unlike the solar events (most of them anyway) there’s a lot more talk of molecules than electrons, but on the whole there seemed to be a great sense of anticipation that the industry is on the precipice of something extraordinary. IN light of this, I had the opportunity to meet with John Berger, CEO of Sunnova Energy, and discuss the reality of being a clean energy prophet in the heart of Oil country. John’s been a solar and finance pioneer in the industry for the last 15+ years and has roots originally in the Oil & Gas sector, so I