Sinopsis
Learn tips and tricks about building a brand and marketing yourself. Live Q&A on hot topics in the entertainment and business industry. Take your hustle to the next level. Follow us @Artisthustle on social media.
Episodios
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Who Are You Now? Why Artists Must Redefine Their Brand Every 90 Days
24/12/2025 Duración: 20minWhy is it that some artists seem to have zero competition while everyone else is fighting for the same scraps? The answer lies in Specific Knowledge. This is your unique, hard-to-teach mix of tastes, skills, and life experiences that constitutes your real competitive edge.In this video, we’re breaking down how to stop chasing common knowledge—which gets competed away—and how to lean into the work that feels like play to you, but looks like work to others.What You’ll Discover:The Weird Resume: How to combine your obsessions and mediums into a one-sentence positioning that makes you the only person who can do what you do.The Energy Audit: How to track which tasks energize you versus those that drain you, so you can design offers around your natural strengths.Escaping Competition: Why copying generic templates is a race to the bottom and how to share polarizing, honest stories instead.The Compounding Learner: How to pick a "money metaskill" (like marketing or storytelling) and study it daily until it c
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Stop Saying Yes to Every Gig: How to Evaluate Your Options Like a CEO
20/12/2025 Duración: 20minWhy are so many "famous" artists actually broke? It’s because they are playing the status game instead of the wealth game. In this video, we are breaking down the foundational mindset shift every multi-hyphenate artist needs to survive and thrive: Wealth, Not Status.Most creatives are taught to chase clout, but true freedom comes from building an "art machine" that buys back your time. We are diving into the five pillars of the Artist Hustle foundation to help you stop flexing and start building.What You’ll Learn:Wealth vs. Status: Understand why wealth is about assets that earn while you sleep, whereas status is just about trying to impress people.Defining "Rich": Why being rich is actually about the freedom to control your time rather than maintaining luxury aesthetics.Buying Time: How living below your means allows you to take bigger creative risks and build a "creative runway" for your career.The Asset Mindset: Why you should never stop at being paid once; learn to
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2026 Goals: Focus on THESE 5-10 Hours of Work to ESCAPE the Starving Artist Life
10/12/2025 Duración: 26minESCAPE THE GRIND! Your 2026 Annual Master Plan is Here.Are you a talented multi-hyphenate artist juggling a day job and dreaming of a sustainable career? Stop treating your art like a hobby and start running it like a CEO! Most indie artists waste 80% of their time on low-ROI tasks. This video gives you the exact, systematic Annual Plan for 2026 designed to focus only on Income-Producing Activities (IPAs)—the 20% of tasks that generate 80% of your revenue.This is the ultimate roadmap to plan your revenue from January to December, ensuring you maximize cash flow while avoiding burnout.The 3-Tier Artist Hustle System (Max 10 Hours/Week):We break down the entire year into manageable, high-leverage tasks so you can work ONLY 5-10 hours per week on your art business and still see major results.✅ WEEKLY IPAs (5-10 Hours): The Cash Flow EngineDiscover the consistent tasks that keep money coming in, even with a day job:The Content-to-Sale Funnel: Turning a simple social post into a direct paid offer.Fan Outreach Stra
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#022: How To Get Music Fans, Exposure & Dominate (feat. Julian Jewels)
21/09/2022 Duración: 01h30minHow to Build a Fanbase From Scratch, Get Your Music Heard & Dominate (feat. Julian Jewels) In this podcast episode, we discuss how to market your music like a professional, build a fanbase from scratch, and what it takes to build a brand and community around your music and more. Questions Answered During Interview How to make yourself "marketable" to an audience? How do I create a buzz before I start recording? What's the best way to get my fans to engage with the content I create? How can I turn a casual listener into a lifelong fan? Before hiring a marketing agency, what should I look out for? About Julian Keaton Culture curator and music business coach Julian Keaton is one of the leading voices in the St. Louis music community. For the past decade, Julian has worked with award-winning talent and organizations across the country as an artist, talent manager, radio show host/producer, blog contributor, event curator, consultant, brand ambassador, and founder of Stereo Assault and Se
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#021: The Ultimate Cheat Sheet for Becoming a Great Producer (feat. Adam Salaah!)
14/09/2022 Duración: 01h44minHow To Make It As A Music Producer - Everything You Need To Get Started (feat. Adam Salaah) In this ArtistHustle podcast music interview, we talk to Adam Salaah A.K.A. "The Asset" is a New York-based music producer, songwriter, and business executive about everything you need to know as a producer and songwriter to win the music industry. Questions Answered During Interview with Adam Salaah! As a songwriter, how do you learn what is hot and what is not? How do you keep your finger on the pulse of the industry? How and where can I find placement opportunities every week (Without Paying for submissions)? Can you explain what songwriting splits are and how do you decide on royalty splits? Can you explain the process of how a track gets placed on a TV show or commercial? How do Non-Exclusive vs. Exclusive Publishing Deals work? Any advice on setting goals and time blocking your calendar for production sessions? How important is it to learn music theory - modes, chords, scales, etc?
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#020: Protect Yourself, Protect Your Music As A DIY Artist: Contracts, Copyright, Publishing, Licensing & More (feat. Matt Gorman)
07/09/2022 Duración: 01h15minMusic Law 101: How To Protect Yourself As A DIY Artist (feat. Matt Gorman) In this ArtistHustle podcast episode, we talk to Matthew Gorman, Entertainment Lawyer, Cox & Palmer about on music publishing, recording contracts, copyright violations, music royalties, and more. Questions Answered During Interview with Matt Gorman I shared a piece of music with another musician and now they are claiming it as their own. What can I do in this situation? What happens if you use copyrighted material without permission? I'm a music creator; I'd like to publish my music, but I'm afraid of others stealing my ideas. What should I do to protect my work? I want to hire a music producer to help me finish a song, how do I protect my work so no one steals it? Is it dangerous to post your original, unpublished songs online? When making a cover song, do I have to ask for permission from the actual owner of that song? If my music is licensed with one performing rights organization, do I still need to get lice
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#019: From Doubt To Clout: How To Make Money As A Rapper (feat Eric Stackz)
31/08/2022 Duración: 02h21sFrom Doubt To Clout: How To Gain Fans And Make Money As A Rapper. In this ArtistHustle podcast episode, we talk to Eric Stackz about how rappers can succeed in the music game - making money, growing their fanbase, and making a living doing what they love. Eric Stackz Biography I'm A
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#018: Managing Your Own Music Career: What To Focus On, How To Make Money & Thrive (feat. Dannie Boyd)
24/08/2022 Duración: 01h21minManaging Your Own Music Career: What To Focus On, How To Make Money & Thrive (feat. Dannie Boyd) In this ArtistHustle podcast episode, we interviewed Dannie B on Instagram LIVE about self-management for musicians. You'll learn everything you need to focus on and what to do to make it as an independent creator. Questions Answered During Interview Best way to set up my music and stay organized with all the paperwork? How can I stay motivated and inspired as a creator? Sometimes I burn out, what's your advice on managing your mental health? I'm a new artist, how should I go about making connections besides attending events? How can I decide on the best right platform to start promoting my music? Best advice on how to stay competitive in the music game? Tips on managing my music while working a day job? I want to quit my 9-5 but my music doesn't pay me enough, what can I do? Advice on pitching myself to book gigs and press for my music Starting out, what are some good goals to s
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#017: How To Build A STRONG Team For Your Music Career (feat. Keyz The Producer)
17/08/2022 Duración: 01h42minIn this ArtistHustle podcast episode, we talk about how to build a team around your music career with Faraji "Keyz The Producer" Judson - Music Business Consultant / Marketing Exec Questions Answered During The Interview What artist should be doing prelease and post-release How much should a musician spend on social media marketing Do you need a music manager if you're independent? If I only have 10 followers, should I keep posting on social media? How giving away free game keeps Keyz ahead of the game Being relevant matters - How an artist used the Will Smith Oscar slap in his content strategy Why artists must Focus on relationships to win How music managers get paid How Keyz helped an artist go from 35 to 15K monthly Spotify listeners and more! Planning Your Next Music Release? This Is A Winning Strategy: https://11weekrolloutstrategy.mykajabi.com/offers/WnhhwJ2z/checkout ABOUT KEYZ THE PRODUCER With 15 years of music production, artist development, and overall industry experience- Faraj
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#016: How Music Publishing Deals Work, Collecting Royalties, & Making Money with NFTs (feat. Jeanine Smith)
10/08/2022 Duración: 49minIn this ArtistHustle podcast episode, we talk to Jeanine Smith from Sorority Record about how to collect music royalties, what music publishing is, and how to get started with NFTs for music artists. Jeanine Smith is a Grammy-nominated songwriter with over 18 years of experience writing original music for others and herself. She had placements on notorious shows like America's Next Top Model, The Tyra Banks Show, E True Hollywood Story, LisaRaye: The Real McCoy, Verzuz show, etc. Jeanine started her very own digital label/metaverse company, Sorority Records, almost 10 years ago in New York and is a true businesswoman. The talented singer-songwriter is now back with a new track, “Baby It Ain’t Over” under Rosemond Music group founded by none other than Music Executive Kay K Rosemond. The song is a vulnerable soul project about a woman pining for true love with a 60's Motown/Staxx sound, allowing Jeanine to display her best vocals. Alongside her company and her work as a songwriter, Jeanine is also a prom
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#015: ANSWERED: Your Most Burning Questions About Building A Fanbase feat. Keyz To The Game
03/08/2022 Duración: 01h17minANSWERED: Your Most Burning Questions About Building A Fanbase featuring Keyz To The Game. In this ArtistHustle podcast episode, we talk to Kareem Guy from Keyz To The Game about building a fanbase as a musician. Questions Answered During The Interview How can I make money from my social media? How can I get my followers off social media and visit my website? Why do people constantly follow me but won't engage? Best way to make income during a recession Ads or no ads? Do musicians need to run ads to get fans? What to Spend Money On When Releasing a Single on a Budget? Email Marketing is not dead - Here's why Stop looking for a manager and hire this person How do I build a team that I can trust? Is performing in clubs necessary to get fans? Best Way To Connect With Fans in the DM on Instagram How do I get my music on the radio? How To Slide In The DMs and Get Results Who is Kareem Guy? Music business strategist. Leader of The Indiepreneur Club. Speaker at the 2022 CD Baby DIY musician c
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#014: The BEST Advice You Could Ever Get About Marketing Your Music Independently (feat. Evan Price)
27/07/2022 Duración: 40minThe BEST Advice You Could Ever Get About Marketing Your Music Independently - Are You Struggling With Promoting Your Music As a Musician? You have to listen to this amazing ArtistHustle interview with Evan Price. Questions Answered During The Interview How can I create content that attracts my target audience outside of my songs? I don't know who my ideal fan is - what steps do I need to do? I Just started posting beats on youtube and I feel like I'm not reaching enough people, Any advice? Releasing a new project this fall, what's the best way to get pre-sales? During a music marketing campaign, is it better to start with Spotify playlist curation or Social media ads? Which one typically comes before the other? IG ads: what is the best "marketing objective" option to choose for a music video? I want to quit my day job but I don't make any money from my music yet. I've been giving away the music for free - what should be the first step t
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#013: Things U Need 2 Quit Now
31/12/2017 Duración: 06minLife is too short to tolerate _____? • My response... • 5 things to quit right now • Trying to please everyone • Fearing chance • Living in the past • Putting yourself down • Overthinking • What's something you need to quit right now? • Tolerate
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#011: Crush Your Competitors
05/12/2017 Duración: 05minStanding out in a crowd of competitors is no easy task, and it's getting more difficult all the time. Differentiation from your competition is more important than any other marketing method. Use these tips to figure out what your competitive advantage is.
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#009: Excuses That Hold U Back
28/11/2017 Duración: 09minIf your life was a movie, what would be the title? • 5 Excuses That Are Stopping You From Reaching Your Potential • It's not the right time • I'm too busy • I've already tried once before, and I failed • I don't have the skills or education I need • I don't have enough money • Call in with your thoughts @Artisthustle • Movie title
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#008: Habits You Should Steal
25/11/2017 Duración: 04minIf you could live 1 day over again, what would you choose to do? • Daily Habits You Should Really Steal From Successful People • Hold back-to-back meetings • Block time on your calendar according to tasks • Be unpredictable • Keep a close eye on the competition • Spend 1 hour outside every day • Call in with your thoughts @Artisthustle
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#006: You Need A Side Hustle
22/11/2017 Duración: 09min5 reasons why you must have a side hustle. Wages aren't growing and the cost of living is going up. A single income means that you're trapped. Your time is worth more on your own. Having a side hustle is a great way to learn business hands on.
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ArtistHustle Call-Ins Vol. 1
20/11/2017 Duración: 04minConfidence is a major key in getting the bag!! • Balance would be achieved.