Sinopsis
Ben, Rhys, Jason and Michael from STCfit cover nutrition and training strategies for fat loss, physique development and performance. To read the blogs featured in the episodes head to www.fatlosscoaching.net/news
Episodios
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Ep 342 - Your content strategy is outdated - Here's what works now
01/03/2026 Duración: 43minWhat do people want more of on social media in 2026? Here's why it's not as simple as just reels or photo dumps.This week's topics:1. What used to work, but now doesn't2. Why personality beats information 11:273. Three layers of content to convert 26:264. Change this perspective & you'll win 38:36Online clients in 15 minutes: AccessBecome a Standout PT: AccessJoin our community: AccessAs always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
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Ep 341 - How to design a coaching service worth the pricetag (Pt. 2)
22/02/2026 Duración: 36minThis is how you keep clients year after year, through price raises and service evolutions.This week's topics:1. No method, no business systems 10:362. This is what your client cares about 18:503. The long game matters the most 22:454. The smoothest onboarding experience 29:46Online clients in 15 minutes: AccessBecome a Standout PT: AccessJoin our community: AccessAs always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
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Ep 340 - How to design a coaching service worth the pricetag (Pt. 1)
15/02/2026 Duración: 47minWhat value does a client see in your service, that they would gladly pay for?This week's topics:1. Define the offer, define the price 10:522. Designing a valuable service 24:423. What should you base pricing on? 33:094. Your market determines your ceiling 40:43Online clients in 15 minutes: AccessBecome a Standout PT: AccessJoin our community: AccessAs always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
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Ep 339 - How to confidently promise results as a personal trainer
08/02/2026 Duración: 54minEver wonder how fellow coaches confidently promise results, then simply deliver them? This episode is for you.This week's topics:1. Why PTs are afraid to market clear promises 19:092. The ethics / sustainability of fast results 23:413. How to build a reliable method you trust 30:424. Holding a standard without losing clients 42:06Online clients in 15 minutes: AccessBecome a Standout PT: AccessJoin our community: AccessAs always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
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Ep 338 - Why most coaches go online too early
01/02/2026 Duración: 53minOnline coaching involves systems and issues most PTs are not even aware of, let alone ready for. This week's topics:1. Client-reactivity vs. having proactive systems 13:582. Going online isn't as easy as it seems 22:523. How to train the clients you actually want 31:404. Posting isn't enough to get online clients 36:46Online clients in 15 minutes: AccessBecome a Standout PT: AccessJoin our community: AccessAs always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
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Ep 337 - Why our paid ads failed & how we're reacting
25/01/2026 Duración: 49minOur paid ads flopped, but not in the way we expected - here's what we learned from it.This week's topics:1. Paid ads don't "fail" the way you'd expect 10:282. When are you ready to use paid ads? 17:283. Funnels explained - Top, middle & bottom 25:404. The magic is in small tweaks, long-term 38:14Get online clients in 8 weeks: AccessBecome a Standout PT: AccessJoin our community: AccessAs always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
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Ep 336 - The stories you tell yourself that are quietly keeping you stuck
18/01/2026 Duración: 50minThese quiet thoughts can have you beating yourself up, frustrated and burnt out long before you even realise it.This week's topics:1. What's actually driving your decisions? 12:392. Stories coaches use to justify staying stuck 21:223. How it affects boundaries, confidence, pricing 28:274. Replacing stories with values-led action 44:00Become a Standout PT: AccessJoin our community: AccessAs always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
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Ep 335 - Your business isn't growing because you're not actually recovering
11/01/2026 Duración: 48minWe worked hard, put in extra hours and laser focused for years - but made exponentially more progress when that changed.This week's topics:1. What a perfect week is, and what it isn't 13:542. How to structure your work week 19:423. Why you're not actually recovering 29:274. Alone time, focus, and fake work ethic 36:25Become a Standout PT: AccessJoin our community: AccessAs always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
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Ep 334 - Lessons learned in 2025 that will alter our 2026
04/01/2026 Duración: 48minHere's how the goals, habits and identity you build over one year can change the trajectory of the next.This week's topics:1. What surprised & frustrated us the most 11:452. The importance of personal goals 16:243. Habits that changed things for the better 27:344. Who I needed to become, to close the gap 35:21Become a Standout PT: AccessJoin our community: AccessAs always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
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Ep 333 - Red flags & green flags in the fitness industry
28/12/2025 Duración: 54minThis is what we foresee staying and changing in the industry, and how it affects coaches / coaching.This week's topics:1. Where is the fitness industry headed? 9:022. The systems & content people care about 23:033. Training trends that affect coaches 35:104. Has social media affected gym culture? 44:29Become a Standout PT: AccessJoin our community: AccessAs always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
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Ep 332 - The decisions that changed my coaching business, ft. Sandra Sancic
21/12/2025 Duración: 52minThis is how Sandra doubled her client book and grew her business while deep in bikini comp prep.Sandra: https://instagram.com/SculptbySandraThis week's topics:1. From trainer to business owner 8:502. Managing overwhelm as you grow 17:133. Lessons I wish I knew, but had to learn 21:324. Building a business that fits your life 35:40Become a Standout PT: AccessJoin our community: AccessAs always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
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Ep 331 - Our biggest wins & struggles you didn't see (pt. 2)
14/12/2025 Duración: 41minWrapping up the year, here are our biggest lessons learned. (Part 2/2)This week's topics:1. What we're getting rid of next year 1:292. What we're doubling down on 8:373. Appreciating the people around us 21:274. Our single takeaway from the year 38:30AI Content Builder: AccessBecome a Standout PT: AccessJoin our community: AccessAs always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
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Ep 330 - Our biggest wins & struggles you didn't see (pt. 1)
07/12/2025 Duración: 44minWrapping up the year, here are our biggest lessons learned. (Part 1/2)This week's topics:1. What are we proudest of this year? 5:032. What we struggled with the most 13:433. The wins that no one else saw 24:114. Our personal lessons / wins 33:54AI Content Builder: AccessBecome a Standout PT: AccessJoin our community: AccessAs always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
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Ep 329 - Your business won't grow until you define your identity
30/11/2025 Duración: 47minExperienced or new - this will guide your decision-making and growth as a coach / business owner. This week's topics:1. What is your identity as a coach? 13:012. Is it who YOU are, or someone else? 23:163. Identity isn't limited by experience 29:054. Your specific version of success 41:13AI Content Builder: AccessBecome a Standout PT: AccessJoin our community: AccessAs always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
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Ep 328 - From launch to full books, as an online coach (pt. 2)
23/11/2025 Duración: 40minWant to go online? From target market to lead gen, to dialing in your offer and your weekly data - here's what you need to know.This week's topics:1. Make content that speaks to one person 0:002. People follow for you, not information 9:163. How to actually do outreach in the DMs 12:244. Nail your consult & sales, step-by-step 22:33AI Content Builder: AccessBecome a Standout PT: AccessJoin our community: AccessAs always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
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Ep 327 - From launch to full books, as an online coach (pt. 1)
16/11/2025 Duración: 44minWant to go online? From target market to lead gen, to dialing in your offer and your weekly data - here's what you need to know.This week's topics:1. Don't talk to the wrong market 11:512. The right offer for the right buyer 17:583. Knowing your systems = Having direction 29:534. Systemising so you never lose leads 36:09AI Content Builder: AccessBecome a Standout PT: AccessJoin our community: AccessAs always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
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Ep 326 - You need to go all in - Why most PTs get stuck or quit
09/11/2025 Duración: 42minFrom the gym floor to online, and everything in-between, here's how to make a full-fledged career as a personal trainer and business owner. This week's topics:1. Developing confidence as a coach/person 8:552. What going all-in F2F can get you 21:103. What going all-in online can get you 26:254. Not just "more" - What scaling looks like 33:30AI Content Builder: AccessBreakout PT program: AccessBecome a Standout PT: AccessJoin our community: AccessAs always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
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Ep 325 - The big decisions that choose your business' direction
02/11/2025 Duración: 45minOver a decade in, and these big shifts / decisions still frighten us - here's what we wish we knew earlier on. This week's topics:1. What running 4 businesses' pages taught me 17:312. Why the "correct" career path doesn't exist 23:383. Evolving my niche scared the sh*t out of me 32:514. How to reach your perfect work week 39:55AI Content Builder: AccessBreakout PT program: AccessBecome a Standout PT: AccessJoin our community: AccessAs always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
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Ep 324 - Viral posts, workshops & what actually fills your client book
26/10/2025 Duración: 45minGoing viral, running workshops / events, getting referrals... What will actually reliably get you clients? This week's topics:1. You can't shortcut coaching expertise 6:252. Should you run a workshop, or event? 19:133. Underrated: Referrals & up-selling 27:454. How many clients going viral got me 37:10 AI Content Builder: AccessBreakout PT program: AccessBecome a Standout PT: AccessJoin our community: AccessAs always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
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Ep 323 - Why content that doesn't sound like you won't sell
19/10/2025 Duración: 55minContent stresses you out because you're poorly equipped; Here's how to build better systems to fix that.This week's topics:1. Stop reactively posting & start building 18:142. What to do instead of "just post more" 26:053. Are you talking to the wrong person? 28:374. A.I. isn't the problem, bad use of it is 34:40 Content Builder: AccessBreakout PT program: AccessBecome a Standout PT: AccessJoin our community: AccessAs always, if you have any questions or suggestions, feel free to drop a comment or get in touch!