Social Entrepreneur With Nathan A Webster

Are you actually building an audience, or are you just renting space on Jeff Bezos' or Mark Zuckerberg's servers? In this episode of Let's Talk Marketing, NDUB sits down with marketing veteran Laurier Mandin (Founder of Graphos Product) for an unscripted deep dive into the harsh reality of digital ownership, the death of the "monoculture," and why building a genuine personal brand matters more than chasing millions of ghost followers. Laurier breaks down "The Great Instagram Purge of 2026," where mega-celebrities like Kylie Jenner, Cristiano Ronaldo, and Taylor Swift lost millions of followers in minutes. If the biggest names on earth don't own their audience, neither do you. We discuss how to diversify your channels, why "pitch-slapping" on LinkedIn ruins networking, and how modern creators like Jay Shetty and Lizzo are rewriting the rules of fan engagement. Plus, NDUB announces his upcoming DIY Marketing Kit Cohort—a 6-week intensive designed to help you master your avatar, systemize your customer journey,