Weekly Bs: Relationship-centered Chiropractic Marketing

In this powerful episode, Jerry sits down with Todd Smith from True Inner Freedom to explore how being a Highly Sensitive Person (HSP) impacts chiropractors both professionally and personally. If you’re a chiropractor who struggles with people-pleasing, overthinking, poor boundaries, and burnout — this conversation is for you. Todd explains how HSP traits can become both a superpower and a liability in a high-touch profession like chiropractic. They dive deep into setting boundaries, understanding your personal limits, dealing with patients, family balance, and how self-awareness can lead to a more successful and satisfying practice. Resources & Links: Todd’s Website: TrueInnerFreedom.com HSP Stress Test & Coaching Info: Take the HSP Stress Test Todd’s Podcast: Stress Management for Highly Sensitive People Recommended Episode to Start With: Episode 237 – How to Say No as an HSP   00:01 – Introduction Jerry introduces the episode and shares how Todd reached out authentically to be on the show. 02