Weekly Bs: Relationship-centered Chiropractic Marketing

In this episode of the Rocket Chiropractic Podcast, Jerry tackles one of the most frequently asked marketing questions from chiropractors: Should I invest in Google Ads or SEO? If you’ve ever felt confused, frustrated, or overwhelmed trying to get more new patients through search engines, this episode is for you. After multiple recording attempts (yes, really), Jerry dives deep into the pros and cons of both SEO and Google Ads—helping chiropractors make smarter, more strategic decisions based on their budget, timeframe, and local competition. He highlights the potential benefits and the common pitfalls that can make these marketing tools either a valuable investment or a money pit. Whether you’re just getting started, running things on a shoestring budget, or trying to level up your online presence, this episode will help you better understand when SEO or ads make sense—and when they don’t. What You’ll Learn: Why there’s no one-size-fits-all answer to Google Ads vs SEO How your practice’s timeline and urgenc