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Why Leaders Need to Beware of the Silo Effect with Sarah Siwak

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Sinopsis

The silo effect or silo mentality in organizations, when one group’s specialization walls then off from everyone else is often viewed as a consequence of growth.But todays guest, Sarah Siwak Co-Founder and Chief Revenue Officer at Airhouse, says that the silo effect shuts out more than it shuts in and hurts the bottom line.And in this insightful interview she share more about what those costs actually are.What You’ll Discover About the Silo Effect:* How the silo effect reduces productivity* Why the silo effect slows the scaling of your business* How cross-functional teams combat the silo effect* How to incentivize better communication to limit the silo effect* And MUCH more.Guest: Sarah SiwakSarah Siwak is proof that staying in one lane is rarely the best option.After obtaining her B.A. in Russian, she stepped into a marketing and web production role at an early-stage tech startup in Tokyo. Armed with a new-found love for both marketing and tech, Sarah went on to lead marketing initiatives for several la