Growth Everywhere | Entrepreneurial Stories | Business Lessons

When it comes down to it, SaaS businesses are valued on their ARR, but surprisingly, some still choose to manage the metrics and analytics that come as a byproduct of their order to cash process themselves. What they need is a platform, because having a single source of truth that drives all these metrics can’t be understated. Today’s guest is Tim McCormick, CEO of SaaSOptics, a platform that provides this very service. Specifically, SaaSOptics is a subscription management platform that provides early-stage and growth SaaS businesses with subscription billing, revenue recognition, financial reporting, and robust SaaS analytics. In our conversation with Tim today, we get into his career in tech running SaaS businesses in the security and energy management space, and the multiple exits he has orchestrated. He then dives into what SaaSOptics does and how they run their business to keep seeing such big growth. He gets into how SaasOptics automates the order to cash process, effectively sitting between the CRM and