Why I Social

And now for something completely different.  This week's episode is broken up into three parts - with each part being available over the course of three days. It's a chance to get to know a few folks doing great things in higher education and social media (all of whom presented at this year's Higher Ed Web 2015).  My guests this week:  Part 1: Larry Falck (@lfalck) Posted on 10/13 Part 2: Lisa Catto (@lisacatto) Posted on 10/14  Part 3: Lougan Bishop (@lougan)  The Why I Social podcast is brought to you by Zoomph. Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish. Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more about Zoomph? Check out their analytics page: http://bit.ly/WhySocialAnalytics Share with #WhyISocial Subscribe on iTunes or Stitcher RadioFollow at @WhyISocial. Thank you's to @Zo

And now for something completely different.  This week's episode is broken up into three parts - with each part being available over the course of three days. It's a chance to get to know a few folks doing great things in higher education and social media (all of whom presented at this year's Higher Ed Web 2015).  My guests this week:  Part 1: Larry Falck (@lfalck) Posted on 10/13 Part 2: Lisa Catto (@lisacatto)  Part 3: Lougan Bishop (@lougan) Available on 10/15  The Why I Social podcast is brought to you by Zoomph. Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish. Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more about Zoomph? Check out their analytics page: http://bit.ly/WhySocialAnalytics Share with #WhyISocial Subscribe on iTunes or Stitcher RadioFollow at @WhyISocial. Thank you's to 

And now for something completely different.  This week's episode is broken up into three parts - with each part being available over the course of three days. It's a chance to get to know a few folks doing great things in higher education and social media (all of whom presented at this year's Higher Ed Web 2015).  My guests this week:  Part 1: Larry Falck (@lfalck)  Part 2: Lisa Catto (@lisacatto) Available on 10/14 Part 3: Lougan Bishop (@lougan) Available on 10/15  The Why I Social podcast is brought to you by Zoomph. Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish. Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more about Zoomph? Check out their analytics page: http://bit.ly/WhySocialAnalytics Share with #WhyISocial Subscribe on iTunes or Stitcher RadioFollow at @WhyISocial. Thank you's

If you recognize the name Austin Andrews - you may be a fan of the reality tv series "The Biggest Loser". Andrews was a competitor on the show (with his father, Ken) during Season 11. Since leaving the show, the pair has started their own business venture (RetroFit Ministries) where they focus on healthy living in the Christian Community If you've ever seen Austin on a blab or tweeting on Twitter, you know he brings an energy that is like none other. His focus on building relationships and putting others first is a welcome one in a social media world that is so often filled with ego. This Week On Why I Social, Vincent and I talk about: The power of addiction Experiencing "The Biggest Loser" with his Dad Starting RetroFit Ministries

Vincent Orleck is native New Englander who is currently serving as Social Media Manager for Plexus World Wide. In addition, Orleck also serves as President of Social Media Club Phoenix. He's perhaps best known on Twitter for his social tagline of "Not A Guru".  This Week On Why I Social, Vincent and I talk about: Being the Social Media Club Phoenix President "Ninjas, Experts and Gurus"  Social media in sports  The Why I Social Podcast is Brought To You By Zoomph Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish. Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more about Zoomph? Check out their analytics page: http://bit.ly/WhySocialAnalytics Share with #WhyISocial Subscribe on iTunes or Stitcher RadioFollow at @WhyISocial. Thank you's to @Zoomph, @BenjoBeats and @JeffJanuszek

Sree Sreenivasan (@Sree) is the first Chief Digital Officer at the Metropolitan Museum of Art, the latest step in what he calls "a three-decade, one-way love affair with one of the world's greatest museums." At the Met, he leads a 70-person team on topics he loves: digital, web, social, mobile, video, apps, data, geolocation, email and more. He joined the Met after spending 20 years at Columbia University as a member of the faculty of the Columbia Journalism School and a year as the university's first Chief Digital Officer. I first had the opportunity to meet Sree as I introduced him as the keynote speaker at Edu Web Digital Summit. His all by mobile presentation style caught my attention and his love of technology made him the perfect guest for the podcast. In addition to his role as CDO, he also has a podcast of his own (The @Sree Show) which can be found at http://www1.play.it/audio/sree-show/.  This Week On Why I Social, Sree and I talk about: The importance of mobile His passion for technology The val

Tamara McCleary (@TamaraMcCleary) is the creator of Relationshift and an internationally recognized expert on relationships and conscious business. She’s constantly on-the-road speaking at events across the country. Based on her Instagram I can tell you she usually gets a window seat. The Boulder resident is arguably the most inspirational guest to-date that I’ve had an opportunity to converse with on Why I Social. From business to simply enjoying life, Tamara has the pulse on what it takes to make the shift that we as individuals need to truly find that “happy place” in our lives. This Week On Why I Social, Ben and I talk about: Reinventing our lives and relationships Being a public speaker The myth of “work/life” balance This Week's Episode (and don't forget to subscribe!)  iTunes (Direct Link) Stitcher Radio (Direct Link) The Why I Social podcast is brought to you by Zoomph. Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solut

Mandy Boyle (@MandyBoyle) is Director of Marketing at Net Driven. She is also the co-founder of NEPA BlogCon, an adjunct professor at Marywood University and a member of the New Vintage Ensemble. I have it on good authority that she also makes a mean cupcake. Personally, I've known Mandy longer than any other guest on the podcast. We both attended the same university (Marywood) and were part of a variety of clubs together during our time on campus. The term is over-used but it's the only way I can truly describe Mandy. Go-Getter. From day one, she knew she wanted to succeed in her career and life in general. She's done just that. I invite you to get to know Mandy Boyle this week on Why I Social. This Week On Why I Social, Mandy and I talk about: How SEO works with Social Media NEPA Blogcon NBC's The Office The Why I Social podcast is brought to you by Zoomph. Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content,

Social Stories is about YOUR stories in YOUR voice. Every month, the podcast will ask you a question. All you have to do is answer! This month's story:  "Tell us a story about a time you’ve connected with someone (face-to-face) after meeting them on social media – and how that relationship has grown since!" This month's storytellers Nikki Fica Ryan Pena Daniele Rossi Laura VanZandt Brent Summers Lindsay Evans Vincent Orleck Want to submit YOUR story?1. Listen to the latest question (either in the episode or posted via social media at @WhyISocial on Twitter). 2. Record your story in mp3 or m4a format and send it to WhyISocial@gmail.com. 

Pam Moore (@PamMktgNut) is founder and CEO of Marketing Nutz. She has 15+ years of experience helping everyone from entrepreneurs to fortune 500 organizations build winning brands and integrated platforms that sustain business. Personally, I've had the pleasure of conversing with Pam on more than a fair share of occasions through Twitter. Her friendly approach and personable nature made it easy to start a conversation. Perhaps what has impressed me more is her ability to accept what she hasn't mastered. Shortly after we recorded her episode, I found her utilizing social media to find a greater understanding of Snapchat. The reality is we aren't all-knowing - as much as many "social" folks - seem to think they can be. Pam gets that! Enjoy the conversation. This Week On Why I Social, Pam and I talk about: Omni-channel versus multi-channel Writing a book with a co-author Starting a company This Week's Episode (and don't forget to subscribe!)  iTunes (Direct Link) Stitcher Radio (Direct Link) The Why I

Amir Zonozi (@Zonozi) is Chief Strategy Officer at Zoomph. He is a graduate of George Mason University (B.S.) and Georgetown (M.A.) and has lived in the Washington D.C. area his whole life. At the core of his life philosophy is the art of relationship building. He's passionate about a variety of technology topics including wearable tech, social trends and branding (personal and business). This Week On Why I Social, Amir and I talk about: The psychology of social media Justin Bieber's influence on Zoomph  Working with sports and entertainment clients The Why I Social podcast is brought to you by Zoomph. Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish. Share with #WhyISocial Subscribe on iTunes or Stitcher RadioFollow at @WhyISocial.  Thank you's to @Zoomph, @BenjoBeats and @JeffJanuszek

Alissa Trumbull is a freelance writer and graphic designer. Throughout her career, she's held a variety of unique and interesting roles including teacher, HR director and sales manager. My own interactions with Alissa prior to a few months ago have all been through Twitter where she excels and is actively involved with many projects including #foodiechat.  As a personal bonus for me I must note that this podcast was recorded just two weeks after I visited Chicago (and saw Alissa face-to-face). After the mention of "Social Road Trip" in two of the most recent episodes, it's appropriate I turned one of my own recent road trips into a guest appearance. In honor of that trip, this week's "Five Favorites" are Chicago themed! This Week On Why I Social, Alissa and I talk about: Working behind the scenes at a beauty pageant Chicago style pizza (don’t act surprised) Being a storyteller when building relationships Get To Know Alissa Twitter: @AnOrchidInBloom As always, share YOUR thoughts on the latest episod

Aaron Kilby is Director of Marketing and Business Development at Artisan Colour. He’s also the creator of #Mediachat - one of the most popular and longest running Twitterchats on-going. At the time we recorded, he was getting ready to host Randi Zuckerberg, the sister of Facebook creator Mark Zuckerberg. It’s important to note (since we talked about so many great things we never got around to it) that Aaron is well-known for his love of bacon. His experience in the graphic design industry, however, is often not discussed and it was a true joy to learn about where his passion for the industry came from in this episode. This Week On Why I Social, Aaron and I talk about: The story behind #mediachat (enter #pantschat) Getting into graphic design The power of fonts Get To Know Aaron Twitter: @Kilby76 As always, share YOUR thoughts on the latest episode using #WhyISocial. Of course, you're also invited to subscribe on iTunes or Stitcher Radio if you'd like to get updates when the latest episode is live. Y

For the first time in Why I Social history, this week's podcast features not one, but two guests! Cody and Katie Stevenson.  The pair is a married couple who I've had the pleasure of getting to know (as well as host at my house for a BBQ earlier this summer). They're perhaps best known for some of their great travel stories which caught my attention early on.  Both are proficient in social media as a relationship building platform. Most recently, Cody launched his own podcast (Big Rigs and Pancakes) which focuses on conversations and getting to know people. It's the anti-social, Why I Social, and it's fantastic.  This Week On Why I Social, Cody, Katie and I talk about: Starting a podcast Traveling across the country ...and of course, how they met. Get To Know Cody and Katie Twitter: @TheCodyVision (Cody) @KatieS914 (Katie) @brppodcast (Podcast) As always, share YOUR thoughts on the latest episode using #WhyISocial. Of course, you’re also invited to subscribe on iTunes or Stitcher Ra

Albert Qian (@albertqian) is Global Marketing and Communications Manager at Ingram Micro located in Silicon Valley. His list of experiences and jobs showcase his unique set of skills and his networking capabilities. I first encountered Albert while being a guest on MCEOTalk (on the same episode as him) and immediately found myself fascinated by what he was doing. His work, in particular on a project called Albert's List, truly put other people first. It was an innovative use of social media that deserved attention. Quite frankly, I wanted to learn more. On this episode of Why I Social, you'll learn more along with me. This Week On Why I Social, Amanda and I talk about: How failure led to success Living in the Silicon Valley Albert's List Get To Know Albert Twitter: @albertqian As always, share YOUR thoughts on the latest episode using #WhyISocial. Of course, you're also invited to subscribe on iTunes or Stitcher Radio if you'd like to get updates when the latest episode is live. You can also follow

Amanda Pensack (@RoxyDigital) is marketing director at ECM Solutions in North Carolina. Her career includes stints as a social media and digital producer for WSOC-TV as well as founder of Roxy Digital - to name a few. She's a real go-getter who's career focus should take her a long way. Perhaps what interested me most about Amanda is her involvement with Social Roadtrip - which was also mentioned on episode 29 with Joel Renner - and her passion for connecting people. Her energy and interest in helping others build relationship immediately drew my attention.  This Week On Why I Social, Amanda and I talk about: Improv acting Being a millennial Social Roadtrip As always, share YOUR thoughts on the latest episode using #WhyISocial. Of course, you're also invited to subscribe on iTunes or Stitcher Radio if you'd like to get updates when the latest episode is live. You can also follow the podcast on Twitter at @WhyISocial. Thank you to BenjoBeats (@BenjoBeats) and Jeff Januszek (@JeffJanuszek) for their cont

A few weeks ago, I began asking you, the listener to tell me your favorite #WhyISocial moment. Just three weeks later, I've put together a collection of all the moments you included (or as many of them as I could). It wasn't enough, however, to include just your favorite moments. I wanted to include YOU. Each moment is introduced to you by the person whom suggested it so you'll hear first-hand why it's been recommended! So, sit back and enjoy YOUR favorite moments and if yours isn't included take a moment to use #WhyISocial to share it after the podcast is over. Fan Favorites include: Casie Shimansky Carlos Gil Tim McDonald Ted Rubin As always, share YOUR thoughts on the latest episode using #WhyISocial. Of course, you're also invited to subscribe on iTunes or Stitcher Radio if you'd like to get updates when the latest episode is live. You can also follow the podcast on Twitter at @WhyISocial. Thank you to BenjoBeats (@BenjoBeats) and Jeff Januszek (@JeffJanuszek) for their contributions (music and vo

Working in career services can offer a range of challenges. Just because you work in career services, however, doesn't mean you work on resumes all day. Joel Renner is Manager, Digital Strategy and Career Services at George Washington University. Joel has managed social media for some time, but did not have his own personal account until recently. When he began to tweet, I notice him almost immediately. In particular, his methodology of growing his personal brand while starting his personal Twitter account was unique and has been highly successful. Additionally, he has spent the bulk of his career in higher education, but on the podcast he shares his insights into his world which includes cooking, soccer and his passion for connecting people This week on Why I Social, Joel and I talk about Living in Alaska Working in higher education and career services His Twitter connection process And much, much more... Connect with Joel Twitter (Personal): @JoelRRenner As always, share YOUR thoughts on the late

When you think of the social media terminology "Human to Human", you think of Bryan Kramer. Bryan is the author of “There is No B2B or B2C: It’s Human to Human #H2H” and "Shareology". I've had the pleasure of chatting with Bryan here or there in the past two years on Twitter. My conversation with him on this week's episode was further proof that Bryan is a CEO who practices what he preaches. From TED Talks to Keynote address, Bryan has established himself as a leader in the science of sharing. To be honest, he's quite frankly just a fun guy to talk with. This week on Why I Social, Bryan and I talk about How one prepares for a TED Talk The difference between writing your first and second book ...and much much more Connect with Bryan Twitter (Personal): @bryankramer Bryan's Blog: http://www.bryankramer.com/ Amazon Author Page As always, share YOUR thoughts on the latest episode using #WhyISocial. Of course, you're also invited to subscribe on iTunes or Stitcher Radio if you'd like to get updates when

Video has been a popular topic as of late. With the rise of streaming video, it seems like you can't avoid the topic. Amy Schmittauer knows video and runs Savvy Sexy Social with the goal of empowering brands to embrace their personality and share it with the world!   Her insights on branding, marketing and social media caught my attention following an episode of #MCEOTalk.  Get to know Amy as we discuss the challenges of running an event, creating a great video and memes!  Connect with Amy Twitter (Personal): @schmittastic Twitter (YouTube Channel): @savvysexysocial YouTube: SavvySexySocial  As always, share YOUR thoughts on the latest episode using #WhyISocial.  Of course, you're also invited to subscribe on iTunes or Stitcher Radio if you'd like to get updates when the latest episode is live. You can also follow the podcast on Twitter at @WhyISocial. Thank you to BenjoBeats (@BenjoBeats) and Jeff Januszek (@JeffJanuszek) for their contributions (music and voiceover) to the podcast.