Roman Prokopchuk's Digital Savage Experience

Even though it’s the first month of 2019, it’s important to understand the major updates Google made to their search algorithm last year in order to predict some of the changes that may be coming this year. Mobile-First Index Roll-Out This year Google started rolling out their anticipated mobile-first indexation. Mobile-first indexation refers to using mobile versions of web pages for indexing and ranking in order to help mobile users locate what they are looking for more efficiently. Prior to this the index included desktop versions. Sites that had mobile versions indexed saw better crawl rates, and mobile versions became visible on search engine result pages. Image Search Update Google changed the functionality on image searches. Google removed the “view image” button from their search results. It is said to be a result of legal complaints coming from Getty Images. I’ve had clients receive take down requests from Getty Images and orders to pay $2,000 or more as compensation for alleged copyright violations