Knowledge@wharton
How Ties to Ethnic Communities Influence Global Firm Expansion
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:20:04
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Sinopsis
For companies that want to expand abroad by serving their own ethnic groups there is a dual entry strategy that can be deployed according to Wharton research. See acast.com/privacy for privacy and opt-out information.
