Knowledge@wharton
How to Find Value in Every Customer
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:21:24
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Sinopsis
Companies have high-value customers and low-value ones but they all matter for businesses that want to make the most out of them according to a new book by Wharton’s Peter Fader and Sarah Toms. See acast.com/privacy for privacy and opt-out information.