Stacking The Bricks - Real Entrepreneur Confessions

EP13 - Justin Weiss's shift from side projects to successful product launches

Informações:

Sinopsis

"The idea that, oh well, I shouldn't charge money for this because… some reason.Justin spent years noodling on side projects. He made every excuse in the book for not charging for them, including some we haven't often heard:At the time, it seemed like, 'Why should I charge money for this? This is a passion project of mine.' So I should just release it for free."But last year, he decided to make a change.Justin took 30x500. In the first 3 weeks of droppin' ebombs on his blog, he added his first 50 mailing list subscribers. (ebomb, n: our special brand of educational content marketing.)He kept at it, just an hour or two a few times a week. He researched his audience using Sales Safari; he wrote ebombs; he came up with a simple formula, really, to make writing those ebombs dead simple.He started a book on the wrong foot; threw it away. Twice. Then he went back to basics and wrote, launched, and presold a beta book. He revised and shipped a finished book. He's made nearly $20k in sales so far. He didn'