Saas Insider

How do you make a transition from a job at a startup to an enterprise? How to help sales and marketing departments work together towards one common goal? Can you get sales fight for MQLs? Where do you start when trying to sell to an enterprise? Dave Ewart, the Head of Digital Marketing at Oracle, shares with Shira Abel his experience of working for an enterprise, developing a collaborative workspace, and driving innovation. About Dave Ewart • Hailing from the 50th state, Dave is a SaaS Tech Marketer with few known predators but highly allergic to: poor customer experiences, stodgy corporate marketing and inferior faux-cloud software solutions. • 
Dave is a Full-funnel Marketing Exec and #Startup advisor with 20 yrs experience driving revenue and demand to scale SaaS companies from seed through acquisition & IPO. David has driven marketing teams and led demand generation for B2B brand leaders including: Tealeaf (acquired by IBM), SatMetrix, Saba, Loggly, Talkdesk and is currently Head of Digital Marketing