Thrive Loud With Lou Diamond

Josh Zloof, Co-Founder & CEO of Sudden Coffee is passionate about more than just serving up a great cup of coffee. After launching several businesses that ended in some success and even more failures, Josh knew he needed to find his “why.” This led to him founding Sudden Coffee on the idea of “making one billion people happy.” Today, Sudden Coffee has served over 100,000 cups of their single origin, speciality grade, instant coffee (delivered right to your door). With over $3.3M raised from investors like Y Combinator and CRV, Josh and Sudden Coffee have been featured in the New York Times, Food & Wine, and GQ. Sounds like grounds for celebration. When Josh isn’t geeking out on tech, marketing, and operations, you can catch him at Burning Man (a seven time veteran), building a 10 foot tall wooden dinosaur, or running a midnight smoothie bar. He’s also a hardcore self-care advocate, believing a dedication to both mind and body are the secret keys to entrepreneurial success. Enjoy this fun chat as Josh