Harperaudio Presents

CONSOLE WARS by Blake J. Harris

Informações:

Sinopsis

Blake J. Harris discusses his new book CONSOLE WARS(HarperCollins, May 2014) with Sean McManus from @HarperAudio_US. This episode also includes an excerpt from the audio edition, performed by Fred Berman. ABOUT THE BOOK A mesmerizing, behind-the-scenes business thriller that chronicles how Sega, a small, scrappy gaming company led by an unlikely visionary and a team of rebels, took on the juggernaut Nintendo and revolutionized the videogame industry—in development as a feature film from Sony Pictures In 1990, Nintendo had a virtual monopoly on the videogame industry. Sega, on the other hand, was just a faltering arcade company with big aspirations and even bigger personalities. But all that would change with the arrival of Tom Kalinske, a former Mattel executive who knew nothing about videogames and everything about fighting uphill battles. His unconventional tactics, combined with the blood, sweat, and bold ideas of his renegade employees, completely transformed Sega and led to a ruthless, David-and-Golia