Creative Warriors

Too many times we put our minds in the wrong place when it comes to building and growing our business. We try to create the perfect product, then search out clients based on what we’ve made. Or we try to find someone just like us to lead and build our business. When you want to create a business you need to find out what your future clients want and need. Then you need to learn the lingo of the industry, and what are the key terms that really sell to customers. If you go in there with a cliche sales pitch or using terms that aren’t relevant to that market you’re going to look like you don’t know what you are doing. After you get clientele and your product’s moving, it’s time to expand. When you’re hiring employees and leaders of your company, make sure they are great at what you aren’t. Bring in people who excel in what you lack, then you can focus on what you are good at. Don’t be afraid to trust others and let them have their own creative freedom. Finally, to stay successful you can’t become complacent. You