One New Person

Xabier Marshall is a personal trainer and the owner of Multiply Performance in the UK.I discovered Xabier while reading a BBC article about gyms in a COVID and post-COVID world. I’ve never been to a gym in my life, so I couldn’t tell you why I was reading that article. But Xabier was quoted about successfully Pivoting his personal training to an app-based plan.I had to know more. So I sent him a cold message on LinkedIn and 3 days later we recorded this episode.In this conversation we discussed people’s perceptions of personal trainers, Xabier’s initial emotional response to the 2020 lockdowns, how being marketing-minded allowed him to see what was next and what was needed, his new app-based training program, and his predictions about the future of the gym and fitness industry.It’s a deeply insightful conversation, and a lot of fun.Connect with Xabier:Instagram: https://www.instagram.com/multiplyperformance/Website: http://www.multiplyperformance.com/ Watch instead of listen: https://beyondnetworkingpodcast.c