Canterbury Mornings

- RNZAshburton District Council has unanimously backed a move to ditch the district's derided slogan.The majority of councillors are supporting a move to formalise a possible change in chambers with a few wanting to open it up to the public if necessary."Ashburton: Whatever it Takes" has occasionally been the subject of ridicule in recent times, appearing on a handful of lists of one of the worst town slogans in the country.It seems the district's community leaders unanimously agree that the district's catchphrase for more than a decade could do with some rejuvenation.The views of the eight elected members were canvassed with no one opposing a move for a change.Eastern Ward councillor Lynette Lovett, who initially could not recall what the slogan was, said the district could do better in promoting itself."We need people to stop and eat in Ashburton so we need something catchy," she said."I think it's timely."Multiple projects in the Mid Canterbury town, including a $15 million CBD revitalisation and a new Lib