Up In Your Business: building you to do business better | Leadership | Performance | Development | A...

CC Chapman is trying to find focus while seeking the next cause, searching for that next big thing. And the journey from where we are to where we know we want to be is challenging… for all of us. Focus is the key to getting you through the “dip”, that challenging valley between. He’s is a New England raised storyteller, explorer and humanitarian. He’s a thought leader in the online marketing space – author of two books, Content Rules and Amazing Things Will Happen. He’s worked with a variety of clients including Nike, HBO, American Eagle Outfitters, ONE, Verizon FiOS and The Coca-Cola Company. On this show, we talk about how to find a cause and getting through the difficult dip along the way. In This Episode, You’ll Discover: Driven by fulfillment How “Content Rules” came to fruition The book CC always wanted to write The similarity of growing up in a small town and social media The power of giving back  Cause marketing, working on the One Campaign How humility g