Roleyshow

Let’s set the scene: You have recorded an amazing podcast. It’s got amazing content, you’ve got a clear point to get across, and you’re excited to get it out to people…and no one sees it. I can’t tell you the number of times this happened to me in the past. Not only that, but on the occasions where I found I had a ‘hit’, I couldn’t figure out why. There didn’t seem to be a pattern at all. Why were some podcasts getting more attention than others? It finally hit me. I wasn’t naming my episodes in a way where they could be found by someone searching for that subject, and I realized I had to change my ways. In the early days of podcasting, you might have been able to get away with naming your episode Episode 1, or use the name of your show and the date. That’s just not the world we live in anymore. We live an a world with hundreds of thousands of podcasts, and surely hundreds devoted to the same subject you’re talking about on your show. If you want them to find you, you have to give yourself every adv