Kontra Podcast

Voice interface trend in marketing (part 1)

Informações:

Sinopsis

Joins us  at our online meetup. We will dive in one of the hottest trends: VOICE INTERFACE.  What does that mean for marketing and communication?  The voice has become our communication tool once again. Not with people. With machines. The old way of communicating with any computer through typing (and seeing) is gone. Here comes the voice-user-interface.  The changes are broad - rise of podcasts, advertising in searches by voice assistants or your brand's tone of voice.  The VOICE INTERFACE was selected as a leading KONTRA trend for year 2020 and our seventh meetup will be dedicated to exploring what are the implications for day-to-day marketing and communication.  Our gues is team from upcoming tech startup - Bemmerse. As a marketplace for ASMR sessions, both for creators and patients, they will show us the power of made to measure tone of voice.   We are KONTRA. Disruptive branding studio. Find out more at wearekontra.com Follow us on Spotify, Apple podcast, Instagram, Medi