Raising the Bar with Alli and Michael

The original Lip Scrub—loved by early supporters Gwyneth Paltrow and Reese Witherspoon—was never meant to kickstart Sara Happ's beauty career. She just whipped up a product in her kitchen one cold winter to combat chapped lips. With her scrub, she had stumbled into a blank space in the beauty industry—lip scrubs and lip care—and said goodbye to her job at ESPN to become a full-blown entrepreneur. Sara talks with her longtime friends Alli and Michael about gaining a cult following and becoming known as the "Lip Expert," why she's focusing on doing one thing well like another familiar brand (ahem, Drybar), and how she's ready to scale the business. Learn more at sarahapp.com and @sarahapp. And don't forget to follow @alliwebb for #BTS of Raising The Bar and subscribe and rate us!