Cold Call

Coming out of the financial crisis, Wells Fargo was one of the world’s largest and most successful banks, viewed as a role model in how to manage in times of crisis. The news of its sales misconduct -- opening more than 2 million fake accounts -- in 2016 rocked consumer confidence and inundated the news. Harvard Business School professor Suraj Srinivasan discusses how sales culture, leadership, board oversight, and risk management all played a role.