Demetria Reads

In a society where multimedia sings the praises of strong women, responsible non-profits and embracing diversity, it can feel a little daunting for the rest of the population..meaning men.  Serdar Paktin takes on Gillette's effort to rally men to be better, an effort that didn't quite meet its mark.  But the author sheds light on what Gillette and other companies should and can still do to make the impact that brands them positively to the world.  Serdar's words are worth listening to, for companies and entrepreneurs alike.