Hunters And Closers

Joe is a senior B2B executive, currently serving as the Chief Marketing Officer for Motivosity, an employee recognition software currently used by Ivanti, Instructure, Clearlink, and Workfront. He specializes in SaaS, MarTech, employee engagement, and the customer experience sectors. His expertise is in building a powerful, differentiated brand and fueling the growth of the revenue engine, and he prides himself in providing a great blend of strategy and execution. Joe has built demand generation teams from scratch, implemented strong digital marketing campaigns, and has led a marketing team that delivered 90% of all sales opportunities for the company. Can I just say….that is unprecedented.    Topics Discussed: Sales and Marketing Discussion Successful SDR/BDR/ADM and AE partnership qualities Qualities and Characteristics necessary for success as an SDR The relationship between Marketing and Sales Brand recognition Online profiles for sales representatives Closing What role does marke