Seanwes Podcast

211: Busting the Myth That Daily Emails Are Bad (and How to Do Them Right)

Informações:

Sinopsis

Once upon a time, I hated daily emails. I thought daily emails were spammy and horrible. You probably do too. Why? Because you've experienced horrible, daily emails! Naturally, those are what you think of when you hear "daily emails." But if you're interested in bass fishing, are you going to wake up tomorrow no longer interested in bass fishing? No, of course not. You're going to look at your subscriptions and watch videos and read magazines and articles about bass fishing. It's the same with growing your business or hand lettering. The people interested in hand lettering don't wake up the next day and look at their Instagram feed and say, "Why am I getting all of these lettering posts in my feed?! Get them out!" That's preposterous. They're going to consume because it's what they're interested in! There's no question that people will consume content in the area of their interest every single day. The true question is whether it's going to be your content or someone else's content. In this episode I'll