Seanwes Podcast

Do you know what revenue looks like for next month? What about the month after that? A cash flow forecast is incredibly important. Cash is survival. If your business doesn't have cash, you're done! You can be profitable on paper, but without cash in the bank, you can't pay your bills, cover expenses, or make payroll. A lesson I've learned this past year is you have to earn the right to think long term. By default, I tend to make long-term investments. This is great if you're around in several years to see the returns, but if you don't survive until then, it doesn't matter! You have to focus on short-term cash flow and making it predicable. That's what we talk about in today's show. In doing research on this topic before recording the show, I saw a lot of advice saying to borrow money, talk to banks about getting a loan, or run an extreme sale when you're in a tough spot. These make sense logically, but they conflict with my no-debt mentality and my decision against discounting and devaluing my products.