Just Shoot It

Matt and Oren spend some time figuring out how to be a normal human being in a world where there’s so much that isn’t normal anymore. We’re way past the new normal!!Like, can you really pitch a potential client on how much you love their toilet paper while your family can’t travel and worry about the next round of incoming missiles?OK, as a commercial director or a filmmaker in general, you know this time of year is slow. Heck, it’s tough enough as it is. Never mind the endless opportunities to accidentally getting caught in the doom scroll of seeing how much everyone else is on set when it seems like all your opportunities are on hold.It’s a weird time, Matt points out. Like, there are families of actors raising money on GoFundMe. And these people had careers on shows and films where, it used to be, the residuals were to die for. But now in 2026, who is making money in the business of LA and Hollywood?It seems you’re either working your a** off, or marketing yourself to get the next gig. (read as… worki