Brief Talk Podcast By Underwear News Briefs

In this episode of Brief Talk, I sit down once again with Paul Williams-Ferns, founder of Dante 7 Underwear, along with three of his models — Will, Jamie, and Leigh — for a conversation that goes far beyond fabric and photography. What started as a follow-up about his brand launch quickly turned into an honest discussion about vulnerability, confidence, masculinity, and the unexpected bonds formed during a shoot. Paul shares why he intentionally chose everyday men over influencers or OnlyFans models, looking instead for personality, depth, and even vulnerability. He explains how building Dante 7 is about more than underwear — it’s about art, philosophy, storytelling, and creating a sense of belonging. We talk about what it takes to prepare first-time models for such an exposed experience, especially in a social media world that can be both empowering and brutal. Will opens up about battling self-doubt and how stepping in front of the camera helped rebuild his confidence after personal loss. Jamie talks about