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William (Will) Yeske, is an 11-year combat veteran and the author of Damn The Valley, a book detailing time in the Arghandab River Valley during the deployment of 2 Fury to Afghanistan in 2009–2010. Nick Armendariz is a former Infantryman and Squad Leader with over 7.5 years of service, now serving as the Veterans Programs Director at The Independence Fund. Will Yeske has transitioned his battlefield acumen into a successful career as a serial entrepreneur. As the driving force behind No Limits Marketing Group (NLMG), Will applies a unique blend of modern marketing strategies and a non-lethal targeting framework derived from military principles to elevate small businesses. Alongside his professional achievements, Will is a dedicated parent and a proactive member of the veteran community, contributing to projects like Racing for Heroes, aimed at supporting fellow veterans. Nick Armendariz, also a seasoned combat veteran, served as an Infantryman and Squad Leader, accruing over 7.5 years of specialized military