Real Secrets of the Top 20%

Real Secrets 034: How To Successfully Handle Objections If you're like most sales reps, you hate to get objections.  Your stomach aches, your palms start to sweat, and you can literally see your commissions fly out the window.  And, if you're like most sales reps, when you begin dealing with objections one of two things happen: 1)  After you answer them, your prospect gives you another, then another objection and you go on the defensive...or 2)  In answering the objection you tend to talk past the close, and you actually INTRODUCE more questions or objections!  Now that's a sick feeling, isn't it? Want an easier way to deal with the objections you get over and over again?  Here's how to do it: First, learn to listen.  Don't be so quick to interrupt your prospect because often times the way to overcome their objection is actually in the objection itself…  Second, if you don't know how to respond to their objection, or don't even understand what the objection is (whi