Factory Berlin

One of the most shared and destructive thought habits most entrepreneurs encounter is perfectionism. At this Coffee Talks session, we explore the difference between striving for excellence (a trait that can empower you) and struggling with perfectionism (a trait that will prevent you from achieving your potential). Ela Crain is a writer and a coach. She has an MSc in Decision Making Sciences from University College London. She has founded and managed a video production company in London, and a Webby nominee non-profit organization, called Mash Stories—listed among the Top 50 Websites in 2015. She’s published three books, just finished her first novel, and is currently giving workshops to help young entrepreneurs overcome their dysfunctional patterns, and unleash their true potential.