Inspired Insider With Dr. Jeremy Weisz | Ecommerce Interviews | Entrepreneurship | Inspirational Stories | Business Lessons

Today we have Tom Sanders Founder of Our Pampered Home. They were ranked among the Top 100 sellers overall on Amazon and have had over 212,756 reviews. They have had year over year growth of over 40% for the past 12 years and have grown into one of the top online retailers. Here’s a glimpse of what you’ll learn: [0:40] Jeremy introduces his guest, Tom Sanders. [1:30] What are some of the benefits of being hidden? [4:00] Tom talks about challenges they faced in the beginning. [12:00] Mistakes to avoid. [15:00] How Tom and his team’s approach has changed over time. [18:00] The decision making process in the business today. [21:00] Biggest mistakes made and lessons learned. [25:00] What it takes to increase sales. [32:00] Tom talks about watching his parents run a business. [36:00] Working at a cassino helped Tom build his business. [41:00] How Tom built the business. [46:00] Selling your own brand vs. selling other known brands. [49:00] Software and tools Tom and his team use. [51:00] Adapting from customer fe