Amtower Off-center

This week on Amtower Off Center, host Mark Amtower is joined by Eileen Rivera, Federal MarCom leader and the author of Hard Talk: Confessions of an Accidental Marketing and Communications Professional.Topics discussed include: Why did you write Hard Talk? Who is the audience Dealing with unexpected situations that can impact a company's reputation Lessons learned from the front lines of MarCom in the government market Advice for would-be authors Learn more about your ad choices. Visit podcastchoices.com/adchoicesSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.