Making A Marketer

We should absolutely start with the END in mind in all we do. And having a strategy behind everything we do in marketing is a MUST. Our guest on episode 65 is Troy Sandidge - Chief Strategy Officer of Vult Labs - and this is his sweet spot. EXTRA AWESOME? Co-Host Jen Cole is on with us on this LIVE episode!  Our guest... Troy Sandidge Chief Strategy Officer at Vult Lab Troy is a marketing strategist, keynote speaker, interviewer, investor, and Twitter aficionado who has made a name for himself as a provider of crucial inputs for growing SMBs and national multi-billion dollar enterprises. As a former Vice President of a brand agency, he has served as a strategist for various clients worldwide, helping them reach on average quadruple the return on investment via marketing. Troy has worked with entrepreneurs, small businesses, nonprofits, national brands, influencers, international organizations, and more. It shouldn't be novel to think about how much money you have to spend... and yet it can be secondary? Tr