Growth Experts: Dennis Brown Chats About Growth And Marketing Strategies With Top Ceos, Entrepreneurs And Marketers

Bill Durrant is the Founder and President of the fasting growing full-service media agency in the world and Ad Age’s Small Agency of the Year, Exverus Media. Bill and Exverus empower growth-stage, culture-creating brands through data, creativity, and insight-driven media planning. He develops creative media ideas and grow brands that he believes in. On top of that, he’s the author of a new book, Digital Stone Age.   Is TV dead? Despite the rise of digital media and advertising, Bill is here to discuss what’s really working to drive growth in business, giving us the scientific research behind why we need to execute a balance of traditional brand building tactics with modern, digital brand building tactics.   Tune in to learn the best way to grow a brand in 2021 and beyond, why it’s importance to stay ahead of measuring and understanding success, and what advertising strategies businesses with smaller budgets should be using.  During this interview, we discuss:  2:08 – The inspiration behind Bill’s boo