Maximize Your Social With Neal Schaffer

The world of marketing is continuously changing, especially during this time of the pandemic. Virtual summits are now becoming popular and the most effective digital lead generation tools today.If you are to start your first summit – or even thinking of creating one, this episode will surely help you understand the basics and elements you need for your own virtual summit. So come and listen as we learn “Virtual Summit 101” with the CEO of Hey Summit, Rob Gelb.Key Highlights[1:37] What is Hey Summit?[4:35] How Rob Started Hey Summit[10:44] Hey Summit Case Studies Success Story[12:28] Different Types of Events[16:50] Should I Go for A Broad Topic or Niche Subject?Choosing a subject or topic to discuss in a virtual summit can be challenging. Should I go for a broad topic or a niche subject?[21:05] Categorizing Subject and Topics[25:21] How to Create a SummitLearn the steps and important elements when creating a summit.[28:10] Rob's Advice to Companies Doing Webinars/Virtual Summit[31:21] Mistakes to Avoid W