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274: Power Talk Friday: Kae Whitaker- Part 2 of Email Marketing for your Interior Design Firm

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Sinopsis

We have Kae Whitaker with us once again on today's Power Talk Friday- this time for her fifth appearance on the show! She appeared previously on episodes #26, #66, #114 where she discussed branding, how to hire and train interns, how to conduct a proper year-end review of your business and last month on episode #259 she spoke about the subject and content of a typical sale funnel email sequence for interior design firms. Today she's back to talk some more about email marketing and she will be explaining how to set up an email marketing system, with some great tips for doing it really effectively. She will also be discussing the main idea of email marketing, the difference between broadcast emails and triggered emails, how your blog actually connects and supports your email marketing and how to segment your list and what to do with the different lists. Listen in to find out more. Kae is the owner and CEO of Kae Whitaker Solutions. She uses her more than ten years of experience in retail sales and marketing de