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553: What Would Lu Do? When Clients Don't Understand the Value of Full Service Design

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Sinopsis

Welcome to A Well-Designed Business, it’s time for another episode of “What Would Lu Do?” where you ask the questions and LuAnn helps out with the answers. Today’s question comes from Leslie, a designer that LuAnn happened to meet last winter in Chicago at the Power House Luxury Conference. Leslie is struggling to educate customers who walk into her hybrid full-service design firm / large retail showroom and expect free design services. Listen in as LuAnn digs into the details, susses out the situation, and lays out her reasoning on the resolutions. If you are not working with a coach or perhaps you don’t have a business mentor or business bestie to provide guidance, this is the perfect opportunity to email LuAnn the burning issues that you need insight on and she’ll answer them on air. Please send your questions to LuAnn Nigara! Show Highlights: LuAnn shares the details surrounding Leslie’s dilemma and identifies with the consumer education stru It is likely that your messaging is not clear if you are