In China With Michelle Zou

In a previous episode, Why Did Some Companies Fail While Others Succeeded in China, Mr. Weidong Chen, founder and CEO of HAORAY LLC (haoray.com), shared his thoughts about the healthcare sector segments (Diagnostic, Therapeutic, Rehabilitation and Assistant Living) and opportunities in China. In today’s show, he will address the key steps for medicine and medical equipment companies to enter into the China market. By understanding these practical elements, businesses can evaluate and prepare themselves before putting more resources into the market. This also helps decision makers gain insights on what kind of market entry strategies they should take and set the business structure up for success in China. Mr. Chen will share some examples of US companies entered China that he was deeply involved in the early stage. For more information about the previous show, please go to https://www.voiceamerica.com/episode/105585/why-did-some-companies-fail-while-others-succeeded-in-china