2bobs - With David C. Baker And Blair Enns
Ditch the (Sales) Script
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:24:30
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Sinopsis
Blair sees too many creative firms talking at prospective clients using sales scripts instead of having a series of wide ranging conversations on their unique issues and objectives that set the tone for the potential long-term engagement. Links “Ten Set Pieces” “Mastering the Value Conversation”