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TES 037 - Choosing The Best Business Idea

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Sinopsis

In this episode, #1 Bestselling Author and Highly Acclaimed business & Entrepreneur Expert, Mel Abraham addresses a frequent question that is, “How do we know which is the right opportunity to go after?” When multiple opportunities come your way, you cannot serve each and every one of them. While filtering them, we need to make sure that we don't lack focus and resources to make the greatest impact.For that, we need to think about three key principles:Follow Core Strengths: To operate in the most effective and efficient way.Follow Profitability: Follow the opportunity that makes profit.Bet on Probability: Bet on the opportunities with greatest probabilities.Once you understand these three elements, we have the foundation to say which opportunities and ideas deserve further attention. During the initial analysis we create a quadrant model with our core strengths in the vertical axis and profitability in the horizontal axis. We rate and place opportunities (0 – 10) on one of the four quadrants based on