Sunday Morning Magazine With Rodney Lear

Carolyn Winslow, Chief Executive Officer, Big Brothers Big Sisters of Butler County, Big Brothers Big Sisters of Butler County. 50 Mentors in 50 Days Campaign: From May 12th - June 30th Big Brothers Big Sisters is making a large push to recruit 50 volunteer mentors to reduce the amount of children waiting and build momentum toward a higher awareness of our proven mentoring programs. Fundraising: Attract and retain MORE corporate support and individual support leveraging 50th year Anniversary and utilizing holistic sponsors. Awareness: Ensure more visibility through a very focused campaign that includes press coverage, radio, print, social media, video, grassroots. Our goal is to recruit 50+ mentors during a traditionally slow time of year for volunteer recruitment. Messages: Big Brothers Big Sisters of Butler County is celebrating 50 years of creating and supporting children through Life Changing Friendship.