Force Management

Plan for a successful year and understand why some companies were able to turn the corner faster than others during the pandemic.One thing we often emphasize at the end of each year is coming up with a plan to make the plan. This year, that planning process may look a little different. What are you going to change next year?John Kaplan joins us to share spirit around how your entire sales organization can keep the focus on your buyer’s evolving business problems and drive great results because of it.Check out this and other episodes of The Audible-Ready Podcast at Apple Podcasts, Spotify, or our website.Here are some additional resources on the great teacher, 2020:2020 The Great Teacherhttp://bit.ly/2M8PCrn Aligning With Your Buyer’s Changing Needs Podcasthttp://apple.co/31spJrV The Plan to Make the Planhttp://bit.ly/3mlUvv9 Four Reasons Your Sales Messaging Framework Needs a Refreshhttp://bit.ly/2M6hxIw