Marketing Over Coffee

Informações:

Sinopsis

At the Intersection of Marketing and Technology

Episodios

  • Incrementality 101

    08/10/2021

    In this Marketing Over Coffee: In this episode learn about The Facebook Crash, Incrementality, and more! Direct Link to File Brought to you by our sponsors: UserTesting and Upfluence Why did Facebook Crash? 9:18 Experience what your customers experience with UserTesting. The UserTesting Human Insight Platform lets you understand it all from their perspective. And […] The post Incrementality 101 appeared first on Marketing Over Coffee Marketing Podcast.

  • Hope for Humanity

    01/10/2021

    In this Marketing Over Coffee: In this episode learn about what Artificial Intelligence Can’t Do, Getting More LinkedIn Traffic, iOS15, and more! Direct Link to File Brought to you by our sponsors: UserTesting and Upfluence AI Content Generation – How The Pile works AI content quality will only be in the middle of the bell […] The post Hope for Humanity appeared first on Marketing Over Coffee Marketing Podcast.

  • The AI Marketing Canvas

    24/09/2021

    In this Marketing Over Coffee: In this episode author and professor Raj Venkatesan talks about the road map for AI! Direct Link to File Brought to you by our sponsors: Blueshift and Upfluence The AI Marketing Canvas – A Five-Stage Road Map to Implementing Artificial Intelligence in Marketing How Raj and Jim Lecinski (ZMOT) came […] The post The AI Marketing Canvas appeared first on Marketing Over Coffee Marketing Podcast.

  • Last of the Ironic Titles

    16/09/2021

    In this Marketing Over Coffee: In this episode learn about what you need to be ready for on September 20th, and more! Direct Link to File Brought to you by our sponsors: Blueshift and Upfluence Intuit acquires MailChimp What kind of marketer are you? Rev ops? Analytics architect? 5:46 Blueshift’s SmartHub CDP delivers personalized, omnichannel […] The post Last of the Ironic Titles appeared first on Marketing Over Coffee Marketing Podcast.

  • Swipe the Leg

    09/09/2021

    In this Marketing Over Coffee: In this episode learn about The Future of Social, Wonderboom 2, Proactive CX, and more! Direct Link to File Brought to you by our sponsors: Blueshift and Upfluence The end of social and the timeline? Trends for 2022 and onward? What happens when your staff members become influencers? 6:46 Blueshift’s […] The post Swipe the Leg appeared first on Marketing Over Coffee Marketing Podcast.

  • Now with More Robots!

    03/09/2021

    In this Marketing Over Coffee: In this episode learn about Telsa Bot, Zero Party Data, Oculus, and more! Direct Link to File Brought to you by our sponsors: Blueshift and Upfluence The Robots are Coming! Tesla Bot vs. Boston Dynamics 6:50 Blueshift’s SmartHub CDP delivers personalized, omnichannel experiences that improve customer engagement and drive meaningful […] The post Now with More Robots! appeared first on Marketing Over Coffee Marketing Podcast.

  • Find Your Red Thread with Tamsen Webster

    27/08/2021

    Find Your Red Thread with Tamsen Webster In this Marketing Over Coffee: In this episode learn about Tamsen’s New Book! Direct Link to File Brought to you by our sponsors: Blueshift and LinkedIn Moving Beyond Gladwellitis and Pinkitis to be Godinian The Best of MoC Episode with Tamsen talking Building Presentations Getting 7 Speakers Featured […] The post Find Your Red Thread with Tamsen Webster appeared first on Marketing Over Coffee Marketing Podcast.

  • Just Like Scope

    20/08/2021

    In this Marketing Over Coffee: In this episode learn about Generic Future, FLoC Interests, Virtual Travel, and more! Direct Link to File Brought to you by our sponsors: Blueshift and LinkedIn Google switching from demographic based to interest based tracking for FLOC? For the details check the video 5:57 Blueshift’s SmartHub CDP delivers personalized, omnichannel […] The post Just Like Scope appeared first on Marketing Over Coffee Marketing Podcast.

  • Talking with Kevin Gleason of Leatherman

    13/08/2021

    In this Marketing Over Coffee: In this episode learn about one of America’s most iconic brands from Global Brand and Marketing Director Kevin Gleason! Direct Link to File Brought to you by our sponsors: Blueshift and LinkedIn Where did the idea for the Leatherman come from? 8 years of design and the first order from […] The post Talking with Kevin Gleason of Leatherman appeared first on Marketing Over Coffee Marketing Podcast.

  • That Marketing Java Guys Show

    06/08/2021

    In this Marketing Over Coffee: In this episode learn about Live Events, Deep Fake Audio, Dolby Atmos, and more! Direct Link to File Brought to you by our sponsors: Blueshift and LinkedIn John goes to an in person event! (TI Stream) Pining for the 10 Blue Links Era. Google employs more than 1200 unique features […] The post That Marketing Java Guys Show appeared first on Marketing Over Coffee Marketing Podcast.

  • Amber Bogie on ABM

    29/07/2021

    In this Marketing Over Coffee: In this episode Amber Bogie talks Full Funnel ABM, Marketing Ops, Account Selection, and More! Direct Link to File Brought to you by our sponsors: Blueshift and LinkedIn Amber Bogie talks about being the ABM Strategy Lead at Degreed Learning how it works: Popsicle Sticks and Glue vs. the Martech […] The post Amber Bogie on ABM appeared first on Marketing Over Coffee Marketing Podcast.

  • Pre Post Pandemic Advice

    22/07/2021

    In this Marketing Over Coffee: In this episode learn about Next Level Twitter Analytics, Campaign Review, The Great Resignation, and more! Direct Link to File Brought to you by our sponsors: Blueshift and LinkedIn Work on strengths or weaknesses? Next level Twitter Analytics – Sign up for the text list to get yours! Get MoC […] The post Pre Post Pandemic Advice appeared first on Marketing Over Coffee Marketing Podcast.

  • Jim Huling on the 4 Disciplines of Execution

    16/07/2021

    In this Marketing Over Coffee: In this episode learn about how effective organization deliver results, improve the work environment, grow leaders, and more! Direct Link to File Brought to you by our sponsors: Blueshift and Conversion Fanatics The 4 Disciplines of Execution is part of Jim’s work with FranklinCovey 35 Years Climbing the IT Career track […] The post Jim Huling on the 4 Disciplines of Execution appeared first on Marketing Over Coffee Marketing Podcast.

  • Nobody Wants A Webinar

    08/07/2021

    In this Marketing Over Coffee: In this episode learn about FB Conversions, Acquiring Influencers, Golden Tickets and more! Direct Link to File Brought to you by our sponsors: Blueshift and Conversion Fanatics You need the FB conversions API working Server side tagging is not easy, but it will probably be the only way it will […] The post Nobody Wants A Webinar appeared first on Marketing Over Coffee Marketing Podcast.

  • Now With Even More Creative from Pete Buhler – Part 2

    25/06/2021

    In this Marketing Over Coffee: In this episode learn about copywriting, design, client side vs. agency, and more! Direct Link to File Brought to you by our sponsors: StackAdapt and Terminus Buhler Creative – is where he’s at Avoiding Extreme Beige Going back to the Style Guide for a Refresh Jungian Brand Archetypes The 22 […] The post Now With Even More Creative from Pete Buhler – Part 2 appeared first on Marketing Over Coffee Marketing Podcast.

  • Talking Creative with Pete Buhler

    18/06/2021

    In this Marketing Over Coffee: In this episode learn about copywriting, design, client side vs. agency, and more! Direct Link to File Brought to you by our sponsors: StackAdapt and Terminus Talking more art than science today From the Linwood Grill to Island Oasis Buhler Creative – Working as copywriter and designer 7:09 StackAdapt is […] The post Talking Creative with Pete Buhler appeared first on Marketing Over Coffee Marketing Podcast.

  • Requiem for a TiVO

    11/06/2021

    In this Marketing Over Coffee: In this episode learn about NLP, Twitter Blue, WWDC, Generation Alpha and more! Direct Link to File Brought to you by our sponsors: StackAdapt and Terminus New Natural Language Processing Tools – Latest AI beats human copy Twitter Blue Paid Service being tested in Australia and Canada Twitter Super Follows […] The post Requiem for a TiVO appeared first on Marketing Over Coffee Marketing Podcast.

  • Now With A Lot More Offensive Stuff!

    04/06/2021

    In this Marketing Over Coffee: In this episode learn about New Google Stuff, Amazon Sidewalk, Pride, and more! Direct Link to File Brought to you by our sponsors: StackAdapt and Terminus Google Marketing Live 2021 Wrap Up Is general traffic no longer worth chasing? Declared blackout feature 7:16 Marketing Over Coffee is sponsored by Terminus […] The post Now With A Lot More Offensive Stuff! appeared first on Marketing Over Coffee Marketing Podcast.

  • Sean Zinsmeister on Modern Marketing Dataflow

    28/05/2021

    In this Marketing Over Coffee: In this episode learn about Reverse EFT, Data Apps, Skills to Stay Sharp and More! Direct Link to File Brought to you by our sponsors: StackAdapt and Terminus Sean is VP of Product Marketing at ThoughtSpot Stack and Flow Adam Curry on Podcasting 2.0 "B.I. doesn’t do anything." You should […] The post Sean Zinsmeister on Modern Marketing Dataflow appeared first on Marketing Over Coffee Marketing Podcast.

  • Now with More Communicator Award!

    21/05/2021

    In this Marketing Over Coffee: In this episode learn about UTM Codes, The Death of Social Media, Amazon Prime Week and more! Direct Link to File Brought to you by our sponsors: StackAdapt and Terminus UTM 101 Android 12 at Google I/O and Marketing Platform on the 27th Enhanced controls on Google Photos 6:52 Marketing […] The post Now with More Communicator Award! appeared first on Marketing Over Coffee Marketing Podcast.

página 1 de 5